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China Digital Marketing Masterclass: Get Ready for 2021
Module 1. The China Market, Modern Chinese Consumers and Digital Trends in 2021
Lecture Materials
Part 1 (32:25)
Part 2 (30:47)
Interview with Susie Hu, a China KOL (19:59)
Module 2. Marketing and Social Media in China for 2021
Part 1 (45:59)
Part 2 (37:12)
Interview with Ada Yang, Pinduoduo (15:16)
Module 3. Planning Your Strategy in China for 2021
Planning Your Strategy in China for 2021 (67:13)
Planning Your Strategy in China for 2021
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